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In a world where our minds are bombarded with information every second, emotion & storytelling becomes not just a strategy, but a necessity.

Take a look at these lists of adjectives, and use them to help define your brand identity.

You've already got a brand, whether you mean to or not. So what's it saying about you?

Let's unearth the reality behind some prevalent branding myths and uncover the genuine power behind effective branding strategies.

Someone's got to say it -- STOCK PHOTOS SUCK. And can be a total turn off when it comes to running a business with heart.

By implementing these strategies and practicing self-compassion, you can silence your inner critic and step into your full potential.

The buzzword "authenticity" seems to be everywhere. I'm here to ask a simple question: Are you overthinking it? (Spoiler alert: you are.)